Caring for 100+ patients a day—with the confidence of Gofrugal.

"I’ve been using Gofrugal for 18 years now. I trust the software more than any sales rep’s word—and that trust helps me catch errors instantly and run everything with confidence."

Srinithi Medicals

Coimbatore

Gofrugal casestudy

Industry type

Pharmacy + Hospital

Type of business

B2C

Business

  • No of outlets: 1
  • No of years in business: 18+
  • No of years using Gofrugal: 18+
  • Gofrugal products used: RetailEasy, WhatsNow
  • Average walk-ins per day: 100+

Features that help us

The company

Srinithi Medicals, a retail pharmacy in Coimbatore, operates under Shri Krishna Childcare Centre, a multi-specialty hospital serving the community since 2006. The hospital specializes in pediatrics, general medicine, surgery, obstetrics, and gynecology. Behind the pharmacy is a seasoned pediatrician who transitioned from government service to full-time practice—guided by deep clinical expertise and a future-forward mindset.

What sets Srinithi Medicals apart is its unwavering commitment to precision and patient experience. Despite limited resources and a lean team of six pharmacists, the pharmacy has upheld high standards for accuracy, compliance, and customer trust. At its heart is a vision: to deliver care that’s modern, error-free, and powered by technology.

The challenge

In a setup that combines hospital care and pharmacy operations, the margin for error is razor thin. The pharmacy team not only had to cater to over 100 daily walk-ins but also support in-patient care with timely, accurate medicine dispensing.

  • Stock mismatches between purchase and billing were frequent and difficult to trace.
  • Manual processes made expiry tracking and batch control nearly impossible.
  • Invoicing mistakes, if unnoticed, could lead to financial loss and patient risk.
  • Compliance with GST and drug schedules demanded meticulous documentation.
  • High-pressure billing environment, with distressed parents and children, left no room for delays or confusion.
  • Limited staff expertise meant the system needed to be intuitive and error-proof.

Even a single entry error or short-expiry batch could disrupt the flow of care. The pharmacy needed a digital backbone that was accurate, scalable, and easy to manage without relying on external expertise.

The solution: Gofrugal

Right from inception, the founders of Srinithi Medicals knew they didn’t want a manual system. Inspired by how organized Coimbatore’s top supermarkets ran their billing using Gofrugal, they decided to digitize pharmacy operations from day one—with Gofrugal as their tech partner.

The pharmacy was set up with a single-user, tightly controlled model to maintain accuracy and accountability.

  • RetailEasy POS with batch-wise tracking to ensure expiry and stock validation at billing.
  • Inventory and purchase control, fully handled by the admin for data accuracy.
  • Mismatch detection to flag discrepancies between purchases and sales instantly.
  • Auto-alerts for short-expiry and fast-moving drugs.
  • WhatsNow app for sales overview and real-time updates, even outside pharmacy hours.
  • Reports and dashboards to plan procurement and spot trends.

Every purchase entry is made from the admin’s system, ensuring clarity and control. Sales are handled by staff, but every transaction is audited through system alerts and reports

"Even a small mismatch used to take hours to trace manually. But with Gofrugal, I know immediately what went wrong. I manage all purchases, entries, and accounts myself, and I trust the software more than any sales rep’s word. It’s user-friendly, keeps evolving, and ensures we stay ahead—even as a single-user setup. You don’t make customers sit on the floor in your shop, right? We have evolved to offer a better customer experience. Why hesitate to invest in something that improves your service experience?"
Srinithi Medicals

Coimbatore

Benefits and ROI

  • Accuracy without compromise - With batch control and stock mismatch detection, the pharmacy no longer fears inventory gaps or incorrect sales. Even short-expiry products are flagged, preventing financial and clinical loss.
  • Admin independence with peace of mind - The entire pharmacy system is managed by one administrator—handling purchases, checks, reports, and compliance—all without any external dependency.
  • Patient-first efficiency - In a pediatric setting where wait times add to stress, reliable billing ensures customers are served quickly and correctly.
  • Quick adaptability for staff - Even team members without formal degrees can learn the software in under 15 days thanks to its intuitive interface.
  • Data-driven operations - With dashboards and sales reports, the pharmacy is always in control—knowing what sells, what’s pending, and what’s needed next.
  • Built for long-term growth - Despite personal losses and challenges, the commitment to modernize the business never faded. The goal now is to scale the center further with confidence.

Looking forward

With Gofrugal as their trusted technology partner, Srinithi Medicals has transformed pharmacy operations into a model of accuracy, efficiency, and care. What began as a pediatrician’s commitment to serve his community has grown into a digitally-run pharmacy that patients rely on every day.

By streamlining inventory, eliminating errors, and enabling one-person admin control, the business has gained the confidence to scale operations—without compromising on patient experience. As they look to expand the center’s services and reach, Srinithi Medicals stands as a powerful example of how technology can amplify care, trust, and long-term impact.

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